Creating Magical Memories with Special Subjects

See how photographer Heather Larkin has made magic throughout the years, helping special young ladies finally feel like a princess.

The Ultimate Camera Lens Gift Guide

There’s a great Sigma lens for every photographer! From ultrawide primes to supertelephoto zoom lenses, we’ve got great lens suggestions for the photographer on your gift list.

Sigma Shot at Home Showcase

A showcase of images from the #sigmashotathome photo and video contest!

First Look: SIGMA 45mm F2.8 DG DN | Contemporary Lens

A quick hands-on with the SIGMA 45mm F2.8 DG DN | C standard prime lens for L-mount and Sony E-mount mirrorless cameras.

What Do All the Numbers in a Lens Name Mean?

Here’s a helpful guide for the beginner photographer to understand what all the numbers in a lens name mean.

Sigma Global Vision: The Journey Continues

What a difference a couple of years makes!

Two years ago, we were gearing up for PhotoPlus, just days after the announcement of the Sigma Global Vision at photokina 2012. We were preparing ourselves for discussions and briefings to explain the philosophy behind the three new lines being offered.

At that time, many photographers and technical editors were confused as to what Art, Sports, and Contemporary was meant to convey in a lens name. We spent a lot of time that fall explaining the way that Sigma is rethinking lenses and how this relates to the three new lens markings.

New Gear Checklist: Making the Most of Brand New Lenses, Cameras and Other Photo Gadgetry

Whether unwrapped as a surprise under the Christmas tree, or purchased with gift cards to take advantage of the great seasonal pricing on all sorts of photo-related gear and gadgetry this time of year, it’s a known fact that many photographers will be finding themselves the proud owners of new lenses, cameras, bags and accessories right around now. And whatever piece of new gear it is, it’s always important to check it out and run it through its paces before heading out to make a once-in-a-lifetime photo, to make sure you, the proud new owner, are both familiar with the gear, and ensure everything is working as it should.

Introducing No Fear Photography

Welcome to the newest section of our blog, No Fear Photography! We’re here to help photographers learn to make the most of their cameras, to take creative control, to explore, and capture amazing images all along the way.

A Look Inside our Aizu Factory

Originally released to announce the Sigma Global Vision at Photokina 2012, this artful view into our factory in Aizu, Japan, has been getting a lot of views lately as more and more photographers are discovering how Sigma is revolutionizing the world of photography.