CameraMall Birthday Celebration

CameraMall is celebrating their 7th year serving Michigan photographers with four days of fun, photo opportunities, prizes & of course BIG SALES! Event Schedule – Thursday July 14th // 11AM-6PM Spin the wheel, Prizes & Birthday Sale Discounts on Cameras…

Forth Worth Camera Foto Fest

Forth Worth Foto Fest is an annual festival of photography. The events are geared toward all skill levels of photography. Whether you’re a seasoned pro, a casual photographer, or a hungry beginner, we have the event for you! Join SIGMA at…

Competitive Camera’s Anniversary Sale

Join SIGMA Tech Rep Brian Linhoff at Competitive Camera as they celebrate their 60th Anniversary! Brian will have the latest and greatest gear from SIGMA to show off and tempt you to pick up.

SIGMA 2021 “Gear in Review”

We take a look at the new SIGMA products that arrived in 2021, including six lenses designed exclusively for mirrorless cameras, and the 61-megapixel SIGMA fp L.

Translating Your Photography Skills to Video with The Camera Shop

Join Sigma’s Brian Linhoff for a discussion on taking the skills you learned in photography and translating them into video.

Pairing SIGMA I series Lenses with Compact Mirrorless Cameras

The stylish, all-metal SIGMA I series lenses make good on the “smaller and better” promise that mirrorless converts have been looking forward to for years.

Photographic Memories: Images That Defined Our Year (2020 Edition)

After an arduous year, we asked the SIGMA Ambassador team to choose just one photograph from 2020 that meant the most to them.

Creating Magical Memories with Special Subjects

See how photographer Heather Larkin has made magic throughout the years, helping special young ladies finally feel like a princess.

The Ultimate Camera Lens Gift Guide

There’s a great Sigma lens for every photographer! From ultrawide primes to supertelephoto zoom lenses, we’ve got great lens suggestions for the photographer on your gift list.

Sigma Shot at Home Showcase

A showcase of images from the #sigmashotathome photo and video contest!