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Category: Photoworld
01.03.2014

Prime Time: Focus on Fixed Focal Length Lenses

A ring of beach rocks seen through the Sigma 15mm EX DG HSM Diagonal Fisheye with the horizon line near the center of the frame.

Prime lenses are designed for exceptional imaging at a single focal length. Unlike zoom lenses that easily span a given focal range and variable field of view with a twist of the zoom ring, the field of view and focal length remains constant. If you want to take in less of the surroundings with a given prime lens, you’ve got to physically move closer, and to take in more of the scene, you’ve got to back up. But of course, as you move, the angle of view remains the same all the while.

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12.05.2013

Sigma 24-105mm F4 DG OS HSM | Art: Photo Samples

Nine rounded aperture blades, Optical Stabilizer, 4x constant-aperture zoom for creativity and quick one-lens recompositing all add up to a rock-solid new member of the Sigma Art line of lenses. For photographers looking for a constant-aperture one-lens solution from wide to short tele, the new 24-105mm F4 DG OS HSM | A, there’s a whole lot to love.

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11.27.2013

The Sigma 18-35mm F1.8 DC HSM | Art for Videographers

Photographers and videographers have been raving about the world’s first constant aperture F1.8 zoom lens, the Sigma 18-35mm F1.8 DC HSM | Art lens since it was originally announced earlier this year, for both its groundbreaking maximum aperture, and its incredible prime-like performance, even wide open at an amazing price. It rocked the charts on DXOMark, besting top-shelf primes at comparable focal lengths, been recognized with a POP Award from PopPhoto.com, and a Gold award from DPReview, among other accolades.

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10.31.2013

Sigma 24-105mm F4 DG OS HSM | A: First Impressions

This full-frame wide-to-tele constant aperture zoom has an $899 street price.

First look at the new Sigam 24-105mm F4 DG OS HSM | Art lens. The newest lens in Sigma’s lineup is a full-frame constant-aperture wide-to-tele zoom with OS.

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09.30.2013

Chasing Fall Color with the Sigma 18-35mm F1.8 DC HSM | Art Lens

Exploring the world through the Sigma 18-35mm F1.8 DC HSM | Art lens on the hunt for varying colors and textures, and levels sharpness and blur can create images that are at once new, and yet instantly recognizable. Close-up focusing on a pumpkin, for example, gives a shallow slice of sharpness, and lovely focus fall-off in a composition that’s pure seasonal color. And a single turning leaf backlit by the sun tells the story of autumn in a very different way than a sweeping vista of an entire hillside.

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